Fuck SyFy… or why I Hate Trendy Rebranding

I can’t stand these desperate attempts that major brands use to try and regain relevancy by hiring a team of marketing geniuses to update their image and make them trendy again. The Science Fiction Channel (now SyFy.com, which they picked up from squatters) isn’t the first, definitely won’t be the last, and I’m only complaining [...]